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Break Through the Noise: Investor and Media Perspectives on Crafting a Compelling Story

Posted Oct 31, 2023 | Views 265
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AnnaMaria White
Head of Marketing & Communications @ Aigen

Founder and principal at White Star Communications, AnnaMaria brings over twenty years of strategic communications experience, spanning a variety of tech and product industries. She was the first in-house communications leader at Relativity Space, and overall all aspects of the company’s brand leading into a $500M Series D. Currently, AnnaMaria serves as a fractional communications partner for early stage climate tech companies, helping them hone compelling branding to reach investors, customers, and employees. AnnaMaria received her BA from Columbia University, and currently lives in the rain forests of Seattle with her husband, two children and their dog, Wash.

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Saloni Multani
Partner @ Galvanize Climate Solutions

Saloni Multani has spent 20 years working with, learning from, and investing in growing companies. In recent years, she has focused her efforts on companies and causes aligned with combating climate change, most recently serving as the Chief Financial Officer of the Joe Biden presidential campaign and working to support the administration’s climate efforts. Prior to her work on the campaign, Saloni was a Venture Partner at Congruent Ventures, an early stage venture firm focused on the sustainability ecosystem; she also worked with Three Cairns Group, a NY-based family office, to help develop and execute a mission-aligned venture investment strategy oriented around climate.

Saloni has previously held investment roles at SPO Partners, a long-only investment manager where she was a Partner (2012-2016); Hellman & Friedman, where she was a Director (2006-2012); and Blackstone, where she began her career as a private equity analyst (2000-2002). Through these positions, Saloni invested across sectors – including software, industrials, distribution, and beyond – enabling a broad perspective she now brings to climate investing with a goal of helping to create a more sustainable economy.

Saloni has served on the boards of Vertafore, Goodman Global, Trove Recommerce, and Thrilling, Inc. She currently sits on the board of Artisan Partners, an investment management firm.

Saloni graduated with an A.B. in Economics from Harvard College, where she was elected to Phi Beta Kappa, and an M.B.A. from the Stanford Graduate School of Business, where she was an Arjay Miller Scholar. She lives in the Bay Area with her husband and two young daughters.

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Katie Fehrenbacher
Climate Deals Reporter @ Axios

Katie Fehrenbacher has been a journalist covering climate tech for the past 15 years, and is currently the Climate Tech Reporter for Axios. She has been a journalist for GreenBiz, Fortune, Gigaom and Red Herring and her writing has appeared in publications like Bloomberg, The Guardian, and The New York Times.

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SUMMARY

Having a hard time getting investor and media attention? As more companies focus on climate tech, it’s becoming harder to stand out from the crowd. Hear expert advice from climate investors and journalists on how you can help your startup break through the noise. We’ll cover best practices for reaching out to media and investors with a pitch that will get attention.   If you can't tune in live, please register and we will email you a link to access the webcast recording, available to you on-demand after the live webcast.

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